By Joe Hunley
Banner ads are a very popular form of advertising on millions of websites . Blogs and websites are loaded with banners advertising any and every product you can imagine. The presence of so many banners would lead one to believe that this method of advertising is extremely effective. The reality is banner ads only average a 2 percent clickthrough rate, and clickthrough is the “bread and butter” of online advertising. Thought the 2 percent is not impressive, you can increase your ad returns by using them effectively.
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Posted by e-Factory at 10:07 am on April 19th, 2008.
Categories: Advertising & Marketing. Tags: advertising, banners.
By Matthew Giovanisci
With the popularity of Google AdWords, many businesses are turning to paying for top placement on search engines. This is a surefire way to get exposure, but who wants to pay all that money? I was paying about $5.00 a click for a swimming pool website in the winter! So I put together this short list of free advertising possibilities to market your website.
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Posted by e-Factory at 3:56 pm on April 17th, 2008.
Categories: Advertising & Marketing, Traffic. Tags: advertising, free, promotion.
